Tuesday, 21 December 2010

Designing for Yohji Yamamoto

The first part of design development was a group project involving research into a
specific fashion designer; in our case Yohji Yamamoto, a Japanese designer who
creates very cool, simplistic designs with asymmetric cuts.

We researched the brand, the customers and forthcoming trends for A/W 11/12 and then produced a customer profile board, a mood board and fabric boards which were the starting points for our individual design collections.

Abit of Facebook research/stalking of Yohji Yamamoto fans/customers.

 Analysing Yohji's current collections - on ASOS !

The future...

The Customer...

 Mood board showing colour palette and main themes - asymmetry, japanese tradition, structure, origami effects (pleats&folds) oversized silhouettes and accent colours.

Yarn board (for a knitwear collection).

After the group work was handed in, I started my own design journal to develop a final collection. Once my journal was finished, I chose my best designs, created technical drawings of them and illustrated them through styled outfits reflecting the Yohji Yamamoto brand.


Technical drawings

All work © Julia Handley


  1. lovely... i wish my work was upto this standard.. got a very long way to get there..